Zeitschrift für Massenkommunikation und Journalismus

Corporate Social Responsibility (CSR) has emerged as a much-discussed subject within Indian business sector, especially after the companies act, 2013. Many corporate organisations are sincerely contributing to the society through focused programmes. But not just doing well is important, communicating the same to wider stakeholders is also equally important. Sharing information about CSR activities and its impact is often found to attract positive response from stakeholders. It can help in building a more positive brand image and establishing better stakeholder relationship, besides others. However, failure in communicating messages about socially responsible activities may not generate such benefits. Digital communication platforms, primarily websites and social media have become indispensable in today’s corporate communication strategy. Corporate organisations are extensively using internet enabled communication channels to reach out to their various stakeholders, internally and externally. They share their messages related to CSR activities and achievements through these online communication platforms. The proposed study intends to understand the how online communication platforms, mainly websites and social media, are being used by select corporate organisations having their registered or corporate office in Odisha. It also aims to identify the similarities or difference in CSR communication by private and public sector corporate organisations on various online platforms. The study will be analysing the CSR Communication by selected Odisha based corporate organisations with the use of content analysis methodology.

This study seeks to investigate infodemic in the era of Coranavirus among Ikorodu residents in Lagos Nigeria. Studies have been conducted to unravel the effect of Coronavirus, its causes, and media coverage but there appears to be a paucity of literature with regards to people’s perception of infodemic in in the wake of COVID 19 pandemic. It is on this background that this study seeks to know how Nigerians had been influenced by infodemic in Coronavirus era. The Agenda Setting theory and the uses and gratification theory provided theoretical springboard to the study. The Survey method was adopted for the study. Ikorodu North, Lagos Nigeria was purposively selected among the five Local Council at Ikorodu, 100 residents were selected using a simple random sampling. Results were analyzed in frequency table format and percentages, the discussion done qualitatively. Findings from the study indicate that there was panic as a result of infodemic due to diverse information during the disease outbreak but Nigerians are willing to be vaccinated irrespective of the mal-information mainly circulated on social media about the rumoured danger of the vaccines. The Government, the media and relevant stakeholders, the NCDC, the minister for health and commissioner for health were able to manage information in the era of Coronavirus mostly the right information regarding persuading Nigerians to be vaccinated. The study recommends the need for Government and relevant agencies to engage the necessary stakeholders in Nigeria in producing vaccines and liaise with World Health Organization, the foreign nations in making the vaccines available.

The COVID-19 pandemic jump started an already growing and competitive video streaming industry. Does video streaming have a strangle hold on consumers of media? If so, are traditional forms of media soon to be once and for all overtaken by video streaming services? Did the pandemic forever change the media landscape?

The Internet is undoubtedly one of the most transformative inventions in human history. Born out of the convergence of computer networks in the 1960s, the Internet has evolved into a global phenomenon that has reshaped nearly every aspect of modern society. With its unprecedented ability to connect people, information, and resources across vast distances, the Internet has fundamentally changed the way we communicate, work, learn, shop, and even socialize. In this article, we will delve into the history, impact, and future of the Internet, exploring its evolution from its early days to its current state as a ubiquitous force in our daily lives.

The field of journalism has undergone a significant transformation with the advent of social media in the 21st century. Social journalism, a term used to describe the intersection of journalism and social media, has emerged as a powerful force in shaping news consumption, news production, and the overall landscape of journalism. In the early 2000s, social media platforms such as Facebook, Twitter, and YouTube began to gain popularity, enabling users to share news, opinions, and information in real-time. This marked a new era in journalism, as traditional news organizations started incorporating social media into their reporting, and individuals became empowered to become citizen journalists, sharing their perspectives and experiences with the world.